Another good Twitterview for you to enjoy. My thanks to Kate for taking the time to answer these question. This site has really had some nice feedback and I am always looking for people to twitterview so please suggest people here.

Name: Kate Trgovac

Twitter Name: @mynameiskate

Website: http://www.mynameiskate.ca

1) Wired has come out and said that non-pro blogging is dead – Do you agree? Is that a reason for micro-blogging’s growth?

• Blogging isn’t dead Like saying “writing” is dead. Microblogging offers an immediacy that is attractive & addictive.
  • See Shel Israel’s Answer
    • See Brad Mays’ Answer
      • See Mike Sansone’s Answer
        • See Chuck Westbook’s Answer

2) People have written about the lack of political party use of s-media in Canada what can we learn from the USA?

• Real political power in communities, not 1to1 – find ways to engage whole communities in political dialogue & activities.

3) Everyone wants hard metrics but social media marketing seems to deliver softer brand type metrics – how can biz reconcile between the two?

• Hard metrics will come when we get better at measuring influence & reach of individuals. Still hard to quantify.

4) Is there such thing as a traditional press release any more? Does the social media release have the legs to replace traditional PR?

• PR is about relationships. SMR is 1 tool to facilitate a digital relationship. Many others in a PRs kit. Trad PR lives

5) Starbucks has mystarbucksidea.com where the voice of the consumer is heard and acted on, who else is doing this well?

• Anyone on getsatisfaction.com – where you can publically respond & collaborate w/ customers. Ultimate in transparency.