Twitterview #9 – Tac Anderson
We are closing in on our 10th Twitterview and as Tac was one of the first person I followed on Twitter the site wouldn’t be complete without his input. So a very large thank you to Tac for being a part of this site.
As always I am looking for people to twitterview so please suggest people here.
Name: Tac Anderson
Twitter Name: @tacanderson
Website: http://www.newcommbiz.com/
1) Wired has come out and said that non-pro blogging is dead – Do you agree? Is that a reason for micro-blogging’s growth?
- Non pro-blogging is alive and well in the long tail. Microblogging is on the rise because it’s more accessible than blogging.
2) What is the one digital marketing technique people ignore to their detriment?
- a) People ignore the ability to listen b) The effect SM campaigns have on the rest of their marketing efforts & Web presence.
3) When do you cross the line between sharing your information (blog post, new web site etc) and being the annoying guy?
- When the value to yourself exceeds that of the value to your community
4) What brand is doing digital marketing correctly and perhaps an example?
- Many are doing it very well, but no one is doing it as well as they could yet. some of the best campaigns I’ve seen are from Federated Media.
5) Are we moving dangerously close to blurring the line between reported news and reported rumor?
- I actually think we’re getting the closest to reported truth* we’ve ever been as a society.











Comment by Jen Harris on 25 November 2008:
Tac was my first too. Twitter friend first that is.
I have had the pleasure to work with Tac in a small marketing company here in Boise a number of years ago. He is a good friend and a leader in this community that a lot of people look to, to help guide their decisions when it not only comes to Social Media, but the tech industry in general.
One smart cookie…and his winter beard rocks!
Pingback by Twitterview #10 - Christopher Penn | Twitterviews - Life in 140 characters or less on 25 November 2008:
[...] #10 – Christopher Penn November 25th, 2008 • Related • Filed Under Twitterview #9 – Tac AndersonTwitterview #8 – Doug HaslamTwitterview #7 – Kate TrgovacTwitterview #5 – Jen HarrisTwitterview #4 – [...]
Comment by Michael on 26 November 2008:
Thanks for the comment Jen, Tac is a great guy indeed and I especially love his answer to #3.